CASE STUDY

SEO Results for Ashtanga Ayurvedic Clinic Dubai | 400%+ Organic Traffic Growth

Ashtanga Ayurveda is an Ayurvedic clinic based in Dubai. Along with traditional Ayurvedic massages, Ashtanga also offers authentic natural treatments for conditions such as back pain, arthritis, weight loss, sinusitis, psoriasis, and postpartum care. On May 31, 2025, Ashtanga partnered with us for specialized SEO services to attract more patient inquiries and increase organic visibility across the UAE. Through our targeted search engine optimization and entity-based strategies for ayurvedic clinics, we have done in 400%+ increase in Google searches focused on Dubai for Ashtanga Ayurveda Clinic.
Ashtanga Ayurveda Al Nahda, Dubai, UAE Present
SEO Results for Ashtanga Ayurvedic Clinic Dubai | 400%+ Organic Traffic Growth
KEY RESULT

Proven Results

+400%
Organic Conversion Traffic Growth
+313keywords
Organic Keywords
PROJECT OVERVIEW

The project at a glance.

Client
Ashtanga Ayurveda
Location
Al Nahda, Dubai, UAE
Project Started
31/05/2025
Duration
Present
Services Provided
Technical SEO
On-Page & Off-Page SEO
Content Marketing
THE CHALLENGE

Their Challenge

Initially, Ashtanga Ayurveda did not have its own digital presence, so we designed and built their official website, ashtangaayurveda.ae. Although the website went live, the initial organic traffic was very low (only 53 per month), as 83% of the organic traffic was from people searching for the brand name. The next major challenge was to rank on the first page of Google for key Ayurvedic service keywords such as postpartum care, arthritis, and back pain, and generate new leads in Dubai

OUR APPROACH

Our SEO strategy for Ashtanga ayurvedic clinic

1

Business & Competitor Audit

Before starting the SEO service, Ashtangaayurveda's business methods and services were studied in depth, and the business's pain points and target audience were identified.

2

Technical SEO & Website Optimization

The website was made completely SEO Friendly and the technical issues of the website were completely resolved by increasing performance capabilities such as FCP and LCP.

3

Keyword Research

Long-tail keywords with high conversion potential were identified, filtered and included in the strategy.

4

On Page SEO & Content Strategy

Content was prepared for each treatment and therapy that provided updates and preventive measures to the right audience. Website pages and blogs were optimized in a way that provided solutions to customer problems.

5

Conversion Optimization

Strategies were implemented to attract organic visitors to the blogs and convert them into converting customers.

6

Authority Building

Obtaining quality directory backlinks from business-related websites and driving organic traffic to the website through social media.

TRAFFIC & KEYWORD ANALYSIS

Initial State Keywords & Traffic Analysis ( May 2025 )

When we acquired their search engine optimisation service (May 31/ 2025), the website’s organic performance was very low. The website was ranking for only 120 organic keywords. The monthly organic traffic from these was only 318.

Of the total traffic received, 265 (83%) were brand name searches. However, only 53% of traffic came from non-branded keywords, which are essential for business growth.

120 organic keywords
318 monthly organic traffic
265 (83%) of traffic came from brand name searches
RESULTS

Proof of Results

01

Traffic increase in 3 months after client onboarding

Before the project began (May 1 – May 31, 2025), the website’s growth was slow . They received only 285 organic clicks and 72,400 impressions in that month.

Within 3 months of its launch (May 31 – August 31, 2025), the website’s performance showed a significant improvement, with a total of 1,010 clicks reaching the website in 3 months. The average monthly clicks increased from 285 to 336

The brand’s total presence increased to 2,47,000 impressions. The average monthly impressions increased from 72,400 to over 82,300. It was also possible to maintain a consistent CTR  while achieving high rankings on several new keywords.

02

The results for the next 12 months

  • Total organic clicks increased to 6,160 . This resulted in an average of over 510 clicks per month to the website.
  • The brand’s total search presence jumped to 1.27 million impressions, which is a testament to the website’s increased authority and search engine visibility.
  • The average ranking position improved significantly from 29.7 to 15.4, which brought key keywords closer to the first pages of Google search.
  • The CTR of 0.5% was maintained even as the site reached a larger search audience.
03

Top pages for the 12 months since the project start

Since the project began, traffic to each of the main pages on the website has increased dramatically. The website has received over 2,004 clicks from the company’s homepage alone, and has been viewed over 500,000 times on Google.

Similarly, 90 people have reached the Contact page to contact us directly for services, and we have also gained over 200 new visitors through our blogs on pregnancy care and Ayurvedic methods for weight loss. In short, the website has become more than just a page it is a great way to continuously bring new people into the business!

04

Growth and Achievements with 6 Months of Continuous SEO Work Results

With proper SEO strategies and optimization, the website’s performance has improved significantly in just 6 months

  • Non-Branded Organic Traffic to the website searching for services increased from just 53 to 217
  • Total monthly organic traffic increased from 318 to 482
  • The number of organic keywords ranked on the website increased from 120 to 164.
05

Current Peak Performance ( March 2026 )

  • The organic keywords that were initially only 120 have now increased to 313. This has helped the website to get noticed on Google in a big way.
  • The number of people searching for services (Non-Branded Traffic) has increased drastically from 53 in the beginning to 281.
  • Over 160% growth in organic keywords.
01 01
FINAL SUMMARY

Final Summary

We are done generating quality customers for Ashtanga Ayurveda Center by increasing their digital presence and traffic through Google search with the right SEO strategies on the website. Starting from website design, proper execution of technical SEO, high-intent keyword optimization, and quality link building are the SEO strategies that our SEO experts based in Dubai do well for Ayurveda clinics. We were able to achieve a growth of over 400% in conversion-based organic traffic in just 6 months. This SEO strategy was able to attract customers searching on Google for postpartum care, back pain, and many other Ayurvedic treatments and provide high-quality leads to the client.

WHY INSPRAGO

Why Insprago

We have extensive experience working with healthcare institutions and medical clinics in Dubai. We understand how to reach the right target audience and have experience in the healthcare and Ayurvedic sectors.

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